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EXPERIENCE

11+ years 

Bridging creativity, technology, and business to create innovative and impactful services, products and experiences

Lead Product Designer at Improbable, London

July 2021 - Now

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Since joining Improbable Defence, I have been leading the design work of a Network Digital Twin for the UK Ministry of Defence or MOD enabling key decision-makers in Defence Digital to plan for the future of their infrastructure and its safety (learn more about it here).

 

Key elements of my role

  • Dual track agile methodology. Leading a highly collaborative user-centric solution design process with engineers, tech writers, researchers, and product owners.

  • Researching user needs and industry with product owners, SMEs, and user researchers; creating new research tools when confronted by the challenges of user access in the Defence industry.  

  • Visualizing many complex technical concepts in an accessible and informative manner by collaborating with SMEs and applied scientists.

  • Designing an intuitive interface that delivers a large amount of technical information without overwhelming the user.

  • No line management; product expert

 

UX Manager at Appnovation, London

April 2020 - June 2021

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As the only UX Lead for Appnovation EMEA, I worked 100% remotely across various European accounts focusing on delivering e-Commerce and digital marketing best practices for brands like Aveve and Alpro. Helping them shift to a new pandemic digital landscape and advocating for ethical consumerism by design. As the EMEA agency was quite new, I was also involved in helping grow the design capabilities and business opportunities on the side of my management functions. 

Key elements of my role

  • Continuous personal UCD skills growth as well as upskilling in business and technology acumen by collaborating actively with strategy and tech lead

  • Grow design culture in a relatively new agency as part of a wider team of designers and set-up toolkits. 

  • Grow business through market research, writing thought pieces, and new business work. 

  • Lead client work from discovery to delivery and beyond. 100% remotely across Europe. Building great relationships and customer engagement.

  • Advocate and apply a User-Centric Design approach and critical thinking, backed up by qualitative and/or quantitative data, and embedding more and more tools like Google Analytics, Social Web or UsabilityTesting in the process.

  • Line management of 1 UX/user researcher as well as mentorship.

Associate UX Director at AKQA, London 

July 2015- December 2019*

*Left to travel in South-East Asia. Bad timing.

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As a senior UX designer and then lead UX (2018), at AKQA London, I was part of designing innovative solutions and services for various brands including Volvo Cars, Virgin Atlantic, Delta Airlines, Nike and HERE technologies. 

The projects I worked on ranged from very focused behaviour led product design work to end to end customer experience design, passing by CRM and Content Strategy, Retail Experience, Storytelling Platforms, Design Systems, eCommerce, and Digital Transformation.

 

Key elements of my role

  • Develop best in class experiences through collaborative work practices with creative, strategy and technology teams as well as client services and delivery teams.

  • Manage multiple work streams and lead multi-disciplinary teams to develop solutions for a wide variety of platforms and devices. Sometimes across multiple studios and time zones

  • Answer briefs with a clear vision and plan, fostering a User Centric Design approach, backed up by qualitative and/or quantitative data, based on client requirements. 

  • Contribute at a high level to overall strategic client approach, taking into account relevant marketplace, consumer and technology factors and being able to grow new business opportunities.

  • Collaborate with clients to understand business requirements, facilitate workshops and stakeholders meetings.

  • Apply solid UCD tools and practices from discovery to delivery while always looking for opportunities to innovate; information architecture, prototyping, user research, ecosystem and experience mapping, wireframing, design system, content strategy, agile methodology…

  • Line management of 2 UX designers as well as mentorship.

Senior UX designer at Orange Labs UK, London

June 2011- May 2015 

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As part of working for an innovation lab inside a bigger brand, most of our time was split between researching emerging technologies and cognitive behaviours and developing new products and services. 

Some innovation work streams that I collaborated on: Voice Technologies and Biometrics, NFC technology, and Gamification/Engagement design. On this last one I was able to lead the creation of a toolkit for the UX team and train senior management and internal teams.

I also worked on projects for mobile, web and TV products for the Orange brand as well as service design briefs with external clients, Ford and Ottobock, applying the Labs expertise in cross-device builds, communication technology and engagement design.

Key elements of my role

  • Lead multidisciplinary internal team from discovery to delivery through an agile process.

  • Key emphasis on prototyping digital and physical products (Stop Motion, Axure, Animation, Arduino, 3D printer…) 

  • Interaction and user experience design, information architecture, wireframes, GUI…

  • Planning and facilitating user research and workshops with our user research team.

  • Advocating for UX and engagement design and junior UX team members mentorship.

  • Participated in and planned Labs events like hackathons, team buildings and summer events.

 

Internship at Usability Testing Lab of Orange Business Services, Paris

March 2009 - June 2009

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During my time at the Test Lab, I learned about usability best practices and had a key role in prototyping interfaces based on user feedback to validate new hypothesis through iterative testing as well as helping facilitate some studies.

 

 

Other experiences during student years

2007-2010

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  • Design projects partnerships with Le Laboratoire, Alcatel Lucent’s Bell Labs and Oslo’s National Museum.

  • Design of logos and graphic guidelines for the travel agency, Sol’inn Tours in Paris.

  • Intern at Diffusion Henri IV (France), web design and cataloguing.

  • Summer jobs in insurance companies: BNP Paribas and Coface.

Education

Master degree of industrial design from Strate, school of design, Paris, France

Major: Intelligent products and systems

Partnerships: Le Laboratoire, Alcatel Lucent, MXP4

2006 - 2011

 

Interaction design course, AHO, school of  architecture and design, Oslo, Norway

Erasmus exchange 

Partnerships: Oslo National Museum

July to December 2009

Graduated from high school  with a major in sciences, France

Baccalaureat with honors.

July 2006

Extras

Dual citizenship: French and British 

2021

Professional certification in Web Accessibility from the university of South Australia 

2017

 

Filed a patent on vertical social networks and is now an official inventor.

2014

 

Storyboarding For Film, Video And Animation short course at Central Saint Martins.

2013

 

ArtScience Prize winner for the project “Eau’Nirique” at Le Laboratoire, Paris.

2011

Tools

For almost everything

Keynote, Paper, Big Walls

 

To make screens and flows

Figma, Sketch, Adobe creative suite 

 

To store and collaborate

Google Drive, Paper, Dropbox, Slack

 

To prototype, test and share

Axure, InVision, Flinto, Figma, Optimal Workshop, iMotions

 

To ideate and communicate ideas

Sketching, Visual diagrams 

 

To track and deliver

Airtable, Jira, Confluence

 

The ones I wish I used more often

HTML5 (basics),  After Effects, Solidworks

Languages

French: native

English: fluent

Spanish + Italian: basic

Interests

Travelling

Hiking

Cinema

Neuroscience

Finding stuff on the street

Tarot reading

Writing short stories

(Comic) books 

DIY and craft

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